IMPACT OF SOCIAL MEDIA IN LOCAL GOVERNMENT ADMINISTRATION IN NIGERIA

This research examined the impact of social media in local government administration in Nigeria with Osogbo local government as a case study. The research method adopted for this research was survey in which one hundred and fifty questionnaires were administered to the respondents within Osogbo local government secretariat and community while 130 copies of questionnaire were returned. Without doubt, social media have revolutionalized the practice and performance of Public relations at all level particularly with the recent introduction in the local government administration in Nigeria. However, despite the fact that social media have been in our society in about a …READ MORE …

AN ASSESSMENT OF THE USE OF SOCIAL MEDIA BY STUDENTS OF TERTIARY INSTITUTIONS IN NIGERIA

The research does an assessment of the use of social media by students of tertiary institutions in Nigeria, using Osun State University students, with a view to ascertain the level of compliance with social media networks for political awareness from students of the selected institution, as well as to know the extent in which students learning skill can be improved through social media. Technological Determinism and Uses and Gratification Theories were used as justification for the work. The research used survey research method coupled with 150 copies of questionnaires that were administered to respondents, out which 145 copies were correctly …READ MORE …

FACEBOOK AS EMERGING TOOL FOR POLITICAL PARTICIPATION

The study examined the influence of social media particularly Facebook as emerging tool for political participation in Delta State, Nigeria. The emergency and proliferation of social media otherwise known as citizen media has reshaped political education and mobilization in Nigeria. It offers platform for political debates, cyber activism, political campaign and political mobilization. Survey research method was used coupled with 300 copies of questionnaires that were administered to residents in the three senatorial districts of Delta state. This political dispensation, political office holders, politicians, including president and governors created and manage social media account such as facebook, twitter, Instagram among …READ MORE …

SOCIAL MEDIA AS TOOL FOR ENHANCING INFORMATION SHARING AND PUBLIC PARTICIPATION IN GOVERNMENT

The research set out to examine Social media as tool for enhancing information sharing and public participation in Government. This is necessary at this point in time when many Nigerians especially are now active online particularly on social media- facebook, twitter, instagram and whatsapp and the passage of freedom of information during the past administration of Goodluck Jonathan which offers citizen participation in governance. The research was anchored on technological determinism theory and Social Media Networking Viral Model. Cluster sampling technique was adopted to select respondents in major strategic locations within Lagos state and 40 respondents were picked each from …READ MORE …

SOCIAL MEDIA AS EMERGING TOOLS FOR POLITICAL MOBILIZATION IN NIGERIA

The study examines social media as emerging tools for political mobilization in Nigeria (A case study of 2018 Governorship Election in Osun State). The emergency and proliferation of social media otherwise known as citizen media has reshaped political education and mobilization in Nigeria. It offers platform for political debates, cyber activism, political campaign and political mobilization. The study was anchored on Technological Determinism. Survey research method was adopted while the data collection instrument was questionnaire. 250 copies of questionnaires that were administered to the respondents in OSPOLY and 180 were retrieved. Findings have shown that as a result of the …READ MORE …

IMPACT OF OWNERSHIP STRUCTURE ON THE PERFORMANCE OF PRIVATE STATIONS IN NIGERIA

The assertion that says “he who pays the pipers dictates the tunes” agreed more with the outcome of this study because of the controls and influences exercise on journalists especially those working with the private media. The impact of ownership structure on the performance of private stations in Nigeria (A case study of Channels TV). The study is anchored on System Theory, Source Credibility and Political Economy Theory. Survey research method was adopted using simple random sampling technique. Also questionnaires were administered to 250 respondents and 220 were correctly filled and analysed. While the data collected were analysis and interpreted …READ MORE …

IMPACT OF INTERNET ON RESEARCH AND READING HABITS OF MASS COMMUNICATION STUDENTS

The research examined the Impact of Internet on Research and Reading Habits of Mass Communication Students of Osun State Polytechnic Iree. The research was anchored on Technology Determinism Theory Uses and Gratifications Theory. Stratified Random sampling technique was used to select respondents among Mass communication students of the institution. The reserach used survey research method coupled with 100 copies of questionnaires that were administered to the respondents from which 96 copies were correctly filled and analysed using frequency and percentage table method.. Findings show that students used the internet often at least spent 1-5 hours daily for research, reading, learning …READ MORE …

TELENURSING: BARRIER, CHALLENGES AND WAY FORWARD

 This refers to an emerging practice in the field of nursing where nurses can remotely to relate, treat, prescribe and response to patients anywhere in the world with the aids of modern information and communication technologies (ICTs). There are several factors that are currently responsible for the growing nature of telenursing in the world and in Nigeria in particular such as high demand for the easy access and convenience health treatment, high media literacy, access to internet and other ICTs tool, confidence and determination to explore and seek help anywhere.  Another responsible factor is the enactment of law that and …READ MORE …

ASSESSMENT OF AUDIENCE AWARENESS, ACCESSIBILITY AND PATRONAGE OF ONLINE NEWSPAPERS

The aim of the research work is to assess audience awareness, accessibility and patronage of online news. Reading from online newspaper is on the increase as technology is more advanced to the extent that students can access news online using their personal computer, Smartphone, GPRS mobile phone, tablet computer and others. Survey research method was adopted coupled with 150 copies of questionnaires. Also, frequency and percentage method of data analysis was used to analyze data. From the findings, it is clear that soon there will be less hard copy of newspapers in circulation as more readers now prefer online news …READ MORE …

ROLE OF SOCIAL MEDIA IN CURBING THE SPREAD OF EBOLA VIRUS AMONG UNILAG STUDENTS

The research examines the role of social media in curbing the spread of ebola virus using Facebook users who are students of University of Lagos. It is observed that in this era of Information and Communication Technology, social media especially facebook, and twitter have revolutionalised and redefined monopoly of news and information by mass media (radio, television, newspaper and magazine industries) as it enhanced citizen participation in news gathering and dissemination. Social media has in the recent time turn the citizen not only as information consumers but also as information distributors which is now known as “Citizen Journalism”. Survey research …READ MORE …

SOCIAL MEDIA AS AN EFFECTIVE TOOL TO CHECKMATE ACTIVITIES OF GOVERNANCE

Abstract The research set out to examine social media as an effective tool to checkmate activities of governance. This is necessary at this point in time when many Nigerians especially are now active online particularly on social media- facebook, twitter, instagram and whatsapp and the passage of freedom of information during the past administration of Goodluck Jonathan which offers citizen participation in governance. The research was anchored on technological determinism theory and Social Media Networking Viral Model. Cluster sampling technique was adopted to select respondents in major strategic locations within Lagos state and 40 respondents were picked each from Oshodi, …READ MORE …

COMPARISM OF SOCIAL MEDIA AND RADIO STATIONS ON THE ASSESSMENT OF NEWS INFORMATION

The research is set out to compare social media and radio stations on the level of News information assessment with a particular focus on the Twitter and Splash FM, Ibadan. The study was anchored on the Source Credibility and Uses and Gratification theories. The research used survey research method coupled with 200 copies of questionnaires that were administered to respondents with the University of Ibadan from which 180 copies were correctly filled and analysed using frequency and percentage table method with SPSS version 20. Findings show that Twitter is the most preferred with over 80% subscribed to that. This implies that …READ MORE …

IMPACT OF EMAIL AND INTERNET AS EFFECTIVE TOOLS IN JOURNALISM

This study examined the Place of E-Mail and Internet as tools for Journalism Communication” (A case study of Osun State Polytechnic, Iree, Department of Mass Communication). However, Information and Communication Technology such as the Internet, email (gmail, yahoomail,), search engines (Google and Yahoo), social media (facebook, twitter, etc) etc have positively contributed to the information gathering, dissemination and communication efficiency among students and media practitioners. Feedback more than ever before in the history of print and broadcasting thereby making the broadcast media more interactive. Survey research method was adopted with 160 copies of questionnaire were administered to the respondents within …READ MORE …

INFLUENCE OF SOCIAL MEDIA ON NIGERIAN UNDERGRADUATES DRESSING HABIT

The research examines the influence of social media on Nigerian university undergraduates dressing habit with a focus on Wesley University and Obafemi Awolowo University. Social media have remained platform for interaction, communication, shopping especially in this era where advertisers are targeting youth everywhere including on social media and other online platforms in order sell while exposure to how other people dress have influence their fashion shopping and dressing mannerism. Survey research method was adopted in which 200 copies of questionnaires were administered to students from the duo institution out of which 192 were retrieved and analysed using frequency and percentage …READ MORE …

Impact of Social Media on News Production in Nigeria Media

The aim of this study was to determine the impact of social media on news production in Nigeria with a focus on journalists within Lagos metropolis. To achieve this aim, Critical reviews to related literature were made. Relevant theories were used to gratify the study. Quantitative research design was used in which cross-sectional survey method was adopted while the data collection instrument was questionnaire. Chi-square was the method used in analyzing the data gathered. Subjects were drawn from journalists in Lagos metropolis in Lagos State, using the purposive sampling technique. Three research questions and one alternative hypothesis guided the study. …READ MORE …

INFLUENCE OF SOCIAL MEDIA IN SHARING OF SELFIES AMONG STUDENTS OF TERTIARY INSTITUTIONS IN NIGERIA

The research examines the Influence of social media in sharing of selfies among students of tertiary intitutions in Nigeria.  Social media has remained a platform for interaction, communication, and sharing of photos facilitated by the emergence of smartphone that offers “selfie”. Survey research method was adopted in which 200 copies of questionnaires were administered and 192 were retrieved and analysed using frequency and percentage. Findings show that 100% of the respondents use social media with many of them have at least 3 to 5 years experience. Also, the most visited social media platforms include facebook.com and instagram.com with their engagement …READ MORE …

AN ASSESSMENT OF PHOTO VISIBILITY CRAZE AMONG SOCIAL MEDIA PARTICIPANTS

The research examines the photo visibility craze among social media participants among University of Lagos (UNILAG students).  Social media has remained a platform for interaction, communication, and sharing of photos facilitated by the emergence of smartphone that offers “selfie”. Survey research method was adopted in which 200 copies of questionnaires were administered and 192 were retrieved and analysed using frequency and percentage. Findings show that 100% of the respondents use social media with many of them have at least 3 to 5 years experience. Also, the most visited social media platforms include facebook.com and instagram.com with their engagement dwells on …READ MORE …

USE OF MODERN COMMUNICATION GADGETS: THE IMPLICATIONS FOR NIGERIA JOURNALISM

uses of Modern Communication Gadgets among journalists

IMPACT OF ONLINE NEWS ON READERSHIP PATTERN OF NIGERIAN STUDENTS

The research examines the impact of online newspapers on the readership pattern of Nigerian students among the Osun State Polytechnic, Iree. There is no doubt about the fact that reading from, websites, blogs and social media are on the increase among students as technology is becoming more advanced to the extent that students can access newspaper online using their Smartphone, GPRS enable phone therefore and computer. The study was explained under Technological Determinism and Diffusion of Innovation theories. Survey method was adopted coupled with 100 copies of questionnaires that were administered within the polytechnic campus using non-probability method (purposive technique.) …READ MORE …

INFLUENCE OF SMARTPHONE ON THE READING HABITS OF UNIVERSITY OF LAGOS STUDENTS

The study is set out to examine the influence of smartphone on the reading habits of students with a case study of University of Lagos students. The study was anchored on technological determinism theory. The research used survey research method coupled with 200 copies of questionnaires that were administered to respondents within University of Ibadan in which 180 copies were correctly filled and analysed using frequency and percentage table method. The data collected were analysed and interpreted in frequency and percentage method. Findings show that smartphones have enable students of University of Ibadan to have instance access to internet, watching …READ MORE …

SOCIAL MEDIA AS A TOOL FOR FASHION AWARENESS AMONG NIGERIAN YOUTHS

The research examines the social media as a tool for fashion awareness among Nigerian youths with a case study of RiteQuest University and University of Lagos (UNILAG).  Social media has remained a platform for interaction, communication, and buying and selling especially in this era where advertisers are targeting youth everywhere including on social media and other online platforms to facilitate online shopping and change of attitude including pattern of fashion.  Survey research method was adopted in which 200 copies of questionnaires were administered and 192 were retrieved and analysed using frequency and percentage. Findings show that 100% of the respondents …READ MORE …

Audience Perception and Believability of Social Media Advert: A study of Facebook

The research examined audience perception and believability of social media advertisement with a focus on Facebook adverts among University of Lagos Students. The rationale for carrying out this study is on the observation that lots of companies and individuals are now promoting their brand online particularly through social media. Survey research method was used and questionnaire was also adopted to gather data from over 200 respondents that were drawn among UNILAG students using non-probability sampling method. Also, the data collected were analysed in frequency and percentage tables. Findings show that many of the respondents trust and patronise products and services …READ MORE …

IMPACT OF FACEBOOK AND WHATSAPP AS EFFECTIVE INTERPERSONAL PLATFORMS OF COMMUNICATION

The study was concerned with the impact of Facebook and Whatsapp as an effective interpersonal media of communication with specific focus on the students of Osun State Polytechnic, Iree. There is no doubt about the fact that the world is completely in a global village as postulated by Professor Marshall McLuhan, according to him the world is now compressed into a single electronic room where information from far and near can be exchanged with a click of a mouse. However, social media is one of the internet tools that facilitate effective, interactive, interpersonal and immediate feedback in communication among the …READ MORE …

INFLUENCE OF ONLINE CHATTING ON ADOLESCENTS

The research is set out to examine the influence of online chatting on adolescents with a specific focus on the people in Oghara community in Delta state because the adolescents and youths are the most vulnerable set of people in the society that is greatly influenced by the power and effect of social networking sites because they are regarded as “ICT Native”. The study was anchored on Technology Determinism Theory and Social Categories Theory while the study employed survey research method coupled with 120 copies of questionnaires that were administered to respondents in Oghara community out of which 105 copies …READ MORE …

IMPACT OF MASS MEDIA CAMPAIGN ON REDUCTION OF MALARIA IN BORIPE LOCAL GOVERNMENT

This research revolved on the Impact of the Mass Media campaign in reducing malaria disease with a focus on the residents of Boripe local government area of Osun state. It is evident from the findings of this study that mass media especially radio and television are playing a very crucial role in reducing malaria and maternal death among people through regular sensitization and education programmes. Similarly, mass media is one of the major powerful tools of reducing malaria. Critical reviews to related literature were made. Relevant theories were used to gratify the study some of which include Social Responsibility Theory, …READ MORE …

AUDIENCE PERCEPTION OF FACEBOOK AS MARKETING MEDIUM

Big, Small and Medium Enterprises and individuals are now promoting their products and services on online inlcuding Facebook because 40% of the people in world are now online and because facebook is the second most visited website after google.com according to Alexa ranking. It was on this notion that the research investigates audience perception of sponsored Facebook advertisement on Kwara State University students. Survey research design was adopted as a quantitative method using questionnaire for data gathering.  Multistage sampling method as probability sampling technique was used to select respondents. Two hundred (200) respondents were drawn among the students using simple …READ MORE …

KWARA STATE UNIVERSITY STUDENTS ATTITUDE TOWARDS FACEBOOK SPONSORED ADVERTISEMENT

Big, Small and Medium Enterprises and individuals are now promoting their products and services on online inlcuding Facebook because 40% of the people in world are now online and because facebook is the second most visited website after google.com according to Alexa ranking. It was on this notion that the research investigates audience perception of sponsored Facebook advertisement on Kwara State University students. Survey research design was adopted as a quantitative method using questionnaire for data gathering.  Multistage sampling method as probability sampling technique was used to select respondents. Two hundred (200) respondents were drawn among the students using simple …READ MORE …

INFLUENCE OF SOCIAL MEDIA ON THE PRACTICE OF PUBLIC RELATIONS IN BOWEN UNIVERSITY

Some school of thought believe that social media is a veritable tool for public relations day to day activities been as a public managment incline profession. It is on this notion that the research is geared towards assessing the influence of social media on the practice of public relations in Bowen University Public Relations Unit. The research is anchored on Technology Determinism Theory and  Four Models of Public Relations by Grunig and Hunt which stated that technology shapes how we as individuals in a society think, feel, act, and how society are operates as we move from one technological age …READ MORE …

INFLUENCE OF FREE READERS’ ACTIVITIES ON THE CIRCULATION OF NEWSPAPERS IN NIGERIA

The study examined influence of Free Readers’ Activities on the Circulation of Newspapers in Nigeria (A case study of Uyo Metropolis) with the intention to know why people gather every morning at Plaza newspaper stand Ikot Ekpene road Newspaper stand and other newspaper stands to know the latest information, locally and nationally and how the newspapers contents they are reading are affecting and influencing them. To know the effect of free readers’ activities on newspapers sales volume and circulation. While it also aim to examine whether free readers’ activities have negative effect on newspapers sale volume. All respondents read one newspaper …READ MORE …

Consumers Believability of TV Commercial Claims: A Study of Dettol Commercial

The study examines the Consumers’ Believability of TV Commercial Claims: A Study of Dettol Commercial among Redeemer’s University, Ede, Osun State. Television commercials are indeed an important tool for organization to communicate, introduce and promote product such as Dettol. The study was anchored on Cultivation theory while survey research method was employed with 100 copies of questionnaire were administered to the respondents within Teaching and non- teaching staff of the Redeemers University Ede who were drawn using purposive sampling technique. A total of ninety copies of the administered questionnaire were retrieved. Findings show that all respondents (100%) have one time …READ MORE …