It was proposed that by 2020 Nigeria will be one of the 20 largest economies in the world, able to consolidate its leadership role in Africa and establish itself as a significant player in the global economic and political arena. This was the philosophy behind the concept of vision 20:2020. It is against this background that research is set out to examine the role of government owned mass media in achieving the Vision 20:2020 especially as we are drawing nearer 2020. The study was anchored on the Agenda Setting Theory and Social Responsibility Theory. Survey research method was adopted while …READ MORE …
Tag: BROADCAST MEDIA
ATTITUDE OF NIGERIANS STUDENTS TOWARDS REALITY TV SHOWS
Television is one of the powerful agents of socialization where people cultivate some habits because it mirrors reality. One of the ways television stations achieve this is though reality television show. This kind of show has influenced people especially the adolescents on their day to day activities including their decisions and attitudes towards dealing with real life encounters. The research thus assesses reality TV show on broadcasting station audience while the paper is anchored on cultivation theory and uses and gratifications theory. Survey research is used with questionnaire to elicit responses from the respondents that were purposively selected from AIT …READ MORE …