INFLUENCE OF WHO WANTS TO BE A MILLIONAIRE TELEVISION PROGRAMME ON SOCIAL BEHAVIOUR OF THE YOUTHS IN URBAN AREA

The study examined the influence of who wants to be a millionaire television programme on the social behaviour of the youths in an urban area (A case study of Uyo Metropolis). Mass media especially television has been a major agent o socialization and education in society through educational programmes like “Who Wants to be a Millionaire, Brain Test, Quiz T.V, Debate” and many more. Today education is not limited within teacher and classroom because Television has proved that education is really comprehensive not confined within four walls of the classroom. However, for the purpose of this study survey research method …READ MORE …

MTN WHO WANTS TO BE A MILLIONAIRE AS TOOL OF SOCIALIZATION AMONG STUDENTS

Mass media especially television has been a major agent of socialization and education in the society through edutainment programmes like Who Wants to be a Millionaire, Brain Test, Quiz T.V, Debate” and many more. Today, education is not limited within teacher and four wheels of the classroom because television has proved to be a relevant teacher and instructor. Therefore, the research examines the MTN Who Wants to be a Millionaire as tool of socialization among students in tertiary institutions. The study is anchored on three theories which are Perception Theory, Uses and Gratification Theory and The Entertainment-Education Theory. However, for …READ MORE …