INFLUENCE OF SOCIAL MEDIA ON CHOICE OF CANDIDATE IN THE 2019 ELECTION

The research therefore examines the influence of social media on choice of candidate in the 2019 gubernatorial election (A case study of Kwara State). Cross sectional survey research method was adopted in which data were collected among residents in Ilorin Metropolis using questionnaire as a data collection instrument. Two hundred (200) copies of questionnaires were distributed, out of which, one hundred and ninety two (192) copies were retrieved and analysed. Findings show that many of the respondents participated in the 2019 election while they also search and participated in political debate and discussions on social media before, during and after …READ MORE …