IMPACT OF PUBLIC ENLIGHTENMENTS PROGRAMME ON THE AUDIENCE

In all phases of Mass Communication broadcasting, has become one of the strongest mediums; this is so because it influence everyone as individual in the society. It has been accepted that broadcasting is a powerful and an effective instrument for achieving goals, which includes education, information, mobilization, and shaping mature public opinion. This influence is so great that, hardly will you see an individual in this world who has never been touched by programme dissemination and development of information otherwise known as PUBLIC ENLIGHTENMENT programme to the general public which necessitate orderly and people oriented programming. Public enlightenment programme comprises …READ MORE …