INFLUENCE OF MEDIA CREDIBILITY ON NEWS CONSUMPTION AMONG CIVIL SERVANTS

The research is on the thrust to examine the effect of media credibility on news consumption among civil servants in Osogbo. The research was anchored on Perception Theory and Uses and Gratification Theory respectively which means that civil servants in Osogbo use the media based on their need and there was no two people that share same gratifications at all time. Survey research method coupled with 100 copies of questionnaires were administered to respondents in Osogbo from which 80 copies were correctly filled and analysed using frequency and percentage tables method. Findings show that respondents still prefer radio (28.3%) and …READ MORE …