ASSESSMENT OF NEWSPAPER READERSHIP OF FASHION PAGES AMONG UNILAG STUDENTS

This paper explores the impact of reading newspapers in the life of students of the University of Lagos, especially the fashion and style pages of the selected newspapers and why they were being read by students. The Survey research method was adopted for this study and 250 copies of questionnaires were distributed. The number of retrieved questionnaire was 220 copies, representing 88% response rate. The report showed that students of UNILAG attached great importance to the reading of fashion stories and styles on the pages of the selected newspapers which are Sunday Punch, Sunday Vanguard and Sunday Sun. The result …READ MORE …