Tag: CELEBRITY ENDORSEMENT ON BRAND PROMOTION

ASSESSMENT OF CELEBRITY ENDORSEMENT & PRODUCT PATRONAGE AMONG YOUTHS

Abstract: The main objective of the study was to investigate celebrity endorsement and product patronage among youths with a particular focus on Baze University students

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10th March 2023 No Comments

IMPACT OF CELEBRITY ENDORSEMENT ON BRAND PROMOTION

ABSTRACT: The use of celebrity endorser strategy is now frequently used by firms or individual marketers to get exposure for their brands/products and for consumers

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17th September 2019 No Comments