PR UNIT AS AN INSTRUMENT FOR PROMOTING BRAND IMAGE IN BANKS
BRAND IMAGE CHAPTER ONE 1.0 Introduction 1.1 Background to the Study The common aim of every business organization is to achieve growth, increase
22nd February 2018
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BRAND IMAGE CHAPTER ONE 1.0 Introduction 1.1 Background to the Study The common aim of every business organization is to achieve growth, increase
ABSTRACT: The study’s objective was to investigate the influence of reality TV shows on the brand image with a focus on MTN Project Fame. MTN
ABSTRACT: The study examined branding as a tool for increasing sales volume of a business organization with a study of Cadbury Nigeria Plc, Lagos state.
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