ATTITUDE AND PERCEPTION OF FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREER

On the yearly basis universities, polytechnics, media colleges and institutes are graduating students hopefully to work in form of the media but the reverse appears to the case among the students particularly female ones who prefer other careers. This opinion require the empirical studies to establish its real position; it is on this notion that this paper examines the attitude and perception of female mass communication students of Kwara State University, Malete towards chosen journalism or its related arms like public relations as a career. The research was anchored on individual difference and perception theory. Survey research method was adopted …READ MORE …