AN ASSESSMENT OF THE POPULARITY AND RATING OF SATELLITE TELEVISION IN ILORIN

The research is set to assess the popularity rating of satellite television in Ilorin South Local Government. The study was anchored on Cultural Imperialism Theory, Cultivation Theory the Uses and Gratifications Theory. Survey research method was used and questionnaire was the instrument for data collection. Multistage random sampling technique was used to select 90 respondents in Ilorin South Local Government. The data collected were analysed using frequency and percentage method. Findings in the study show that majority of the respondents have access to satellite television network in their respective locations and satellite television is one of the most used among …READ MORE …