INFLUENCE OF POOR INTERNAL PUBLIC RELATIONS ON COMPANY’S PRODUCTIVITY PUBLIC RELATIONS AS MANAGEMENT FUNCTION IN AN ORGANISATION INFLUENCE OF STRATEGIC COMMUNICATION IN PUBLIC RELATIONS MANAGEMENT ANALYSIS OF PUBLIC RELATIONS AS TOOL IN AN ORGANISATION PROSPECTS OF SOCIAL MEDIA IN THE PRACTICE OF PUBLIC RELATIONS IN TERTIARY INSTITUTIONS INFLUENCE OF PUBLIC RELATIONS IN NIGERIA AIRPORTS INFLUENCE OF PUBLIC RELATIONS ON THE BANKING SECTOR ANALYSIS OF THE RELATIONSHIP BETWEEN WORKERS AND CUSTOMERS IN ORGANISATION INFLUENCE OF INTERPERSONAL COMMUNICATION IN AN ORGANISATION INFLUENCE OF CUSTOMER CARE MANAGEMENT ON CUSTOMERS SATISFACTION PLACE OF PUBLIC RELATIONS IN PROMOTING NIGERIA’S IMAGE EFFECTIVE PUBLIC RELATIONS AS TOOL …READ MORE …
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PERCEPTION OF STUDENTS TOWARDS SOCIAL MEDIA AS A MARKETING TOOLS
Big, Small and Medium Enterprises and individuals are now promoting their products and services on online including Facebook because 40% of the people in world are now online and because facebook is the second most visited website after google.com according to Alexa ranking. It was on this notion that the research investigates audience perception of sponsored Facebook advertisement on Kwara State University students. Survey research design was adopted as a quantitative method using questionnaire for data gathering. Multistage sampling method as probability sampling technique was used to select respondents. Two hundred (200) respondents were drawn among the students using simple …READ MORE …
COMPARATIVE ANALYSIS OF AUDIENCE PREFERENCE FOR RADIO AND NEW MEDIA
The research is set out to compare social media and radio stations on the level of of News information assessment with a particular focus on the Twitter and Splash FM, Ibadan. The study was anchored on the Source Credibility and Uses and Gratification theories. The research used survey research method coupled with 200 copies of questionnaires that were administered to respondents with University of Ibadan from which 180 copies were correctly filled and analysed using frequency and percentage table method with SPSS version 20. Findings show that Twitter is the most preferred with over 80% subscribed to that. This implies …READ MORE …
COMPARISM OF SOCIAL MEDIA AND RADIO ON NEWS
The research is set out to compare social media and radio stations on the level of of News information assessment with a particular focus on the Twitter and Splash FM, Ibadan. The study was anchored on the Source Credibility and Uses and Gratification theories. The reserach used survey research method coupled with 200 copies of questionnaires that were administered to respondents with University of Ibadan from which 180 copies were correctly filled and analysed using frequency and percentage table method with SPSS version 20. Findings show that Twitter is the most preferred with over 80% subscribed to that. This implies …READ MORE …
INFLUENCE OF SOCIAL MEDIA ON SEX TRAFFICKING AMONG UNIPORT STUDENTS
Human trafficking has long been a concern to the concern men, women, governments and agencies with various legislations been passed locally and global to address the subject matter, However, instead to see the end of such injustice, it becoming wax stronger day in day out as the traffickers employing more strategically and tactical way to gain access to the target vulnerable especially the young ladies. Human trafficking is considered modern-day slavery because it requires the use of fraud, force, or coercion to obtain some type of labor or commercial sex act. Human trafficking is an umbrella term used for …READ MORE …
New Media on Opinion Management
This study was on the thrust to investigate the role of new media and public opinion. However, online opinion formation, internet opinion, cyber activism or online activism or better called internet activism has been a grown concept on the internet for a long time in western world but a new innovation in developing or Africa continent as the continent just embraced ICT in less than two decades. Survey research method was adopted to elicit data from respondents within Madona University students among the users of internet particularly the social media users. One hundred (100) copies of questionnaire were printed and …READ MORE …
EFFECTIVENESS OF MEDIA LAW IN NIGERIA
All over the world government regulates various fields of human endeaour. Thus, banking, education, health care delivery, hotels and so on, are regulated. This means these industries are provided with basic structures for their operation. The mass media industry is equally regulated. However, because of the peculiar nature of the mass media as vehicles for free expression, which is a fundamental human right, government is careful to regulate the media only to the extent consistent with the expectations of a democratic society. Thus, over-regulation of the media will stifle free expression and give rise to underground press and even …READ MORE …
JOURNALISTS VIEWS ON MEDIA ETHICS IN NEWS GATHERING AND DISSEMINATING
Journalism is the act of gathering, processing and dissemination of news and other editorial pieces to the wide audience using appropriate channels of mass communication such as radio, television, newspaper and so on. Journalism (mass media) constitutes a very potent institution in any society. Every sphere of human endeavor, therefore, needs the mass media for greater survival. Nsikan (2009) in Udoakah (2001) posits that news is the main content of the mass media, especially news media and that the journalists are the brain behind the news. Journalism practice should be well guided in order to bring about a virile and …READ MORE …
INDIGENOUS LANGUAGE ON ADVERTISING CAMPAIGN
The study was carried out to find out the Influence of Indigenous Language on Advertising Campaign using MTN and GLO telecommunication firms as a case study. In carrying out this study, the researcher used survey research method coupled with questionnaire as the measuring instrument. From the findings, it is established that language is one of the powerful tools in conveying advert messages to the targeted audience. Also, advertising in indigenous language has great impact on the targeted public rather than advert in another language because people tend to understand their native language better and that is both the MTN and …READ MORE …
NOLLYWOOD CELEBRITIES’ MODE OF DRESSING ON FASHION TRENDS AMONGST UNILAG UNDERGRADUATES
The research is on the thrust to examine the influence of Nollywood celebrities’ mode of dressing on fashion trends amongst UNILAG undergraduates. The primary motive of carrying out this research is to know the extent at which Nollywood movies have affected the dressing pattern of youth in our society. Without mincing words, Nollywood has falling in promoting Nigeria values and dignity by throwing decency away in showcasing indecent scenes. Survey research method was adopted coupled with questionnaires were administered to the selected respondents of 400 while 360 copies of questionnaires were returned and analysed. Respondents were picked using simple random …READ MORE …