Abstract: The main objective of the study was to investigate celebrity endorsement and product patronage among youths with a particular focus on Baze University students
Abstract: The study investigated consumers perception of female models in the advertising of lux soap among working females in Eti-Osa Local Government. The study noted
ABSTRACT: The study examined the impact of celebrity endorsement on consumer buying behaviour; a case study of AIRTEL testimonial advertisement. The study was used Source
Abstract: The study investigated the influence of celebrity endorsement on the patronage of Infinix smartphone among Adeleke University Students as one of the strategies used
ABSTRACT: The used by corporate organization like GLO or individual marketers to get exposure for their brands/product and for consumers to patronize what they have
ABSTRACT: The use of celebrity endorser strategy is now frequently used by firms or individual marketers to get exposure for their brands/products and for consumers
Address: Ramat Central Mosque, No. 6 Laro-Timehin, Ayeekale, Osogbo 230282, Osun State
email: researchcage@gmail.com Phone: 07033041559
Ⓒ 2024 Researchcage.com. All right reserved