Effect of Personal Branding on Contemporary TV Presenters
ABSTRACT: The research examined the effect of personal branding on contemporary tv presenters with a specific focus on GHONE and AGOO TV and their audience
ABSTRACT: The research examined the effect of personal branding on contemporary tv presenters with a specific focus on GHONE and AGOO TV and their audience
ABSTRACT: The use of celebrity endorser strategy is now frequently used by firms or individual marketers to get exposure for their brands/products and for consumers
MIXED METHOD RESEARCH INTRODUCTION: Most time researchers especially the experienced one often like to use mixed method approach when conducting research. This approach is agreed
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