ROLE OF BROADCASTING STATIONS AGAINST DRUG ABUSE

Abstract The research which examined the role of broadcasting stations against drug abuse with a specific focus on Programmes on Heartland and Hot FM stations Owerri respectively. The continuous abuse of drugs has led to a situation of drug addiction and various harmful effect of drug on individuals and society at a large. The study was anchored on Social Responsibility Theory and Agenda Setting Theory. Survey research method was adopted coupled with questionnaire that was administered to respondents within Heartland and Hot FM in Owerri. One hundred (100) respondents were sampled while 90 copies of the questionnaire were returned. The …READ MORE …

AN ASSESSMENT OF PUBLIC PERCEPTION OF BROADCAST MEDIA COVERAGE OF GENDER ISSUE IN OSUN STATE

The research examined public perception of broadcast media coverage of gender issue in Osun State with a particular focus NTA and OSBC, Osogbo. The study was anchored on Mute Theory and Perception Theory. One hundred and fifty (150) respondents were selected from both OSBC and NTA Osogbo respectively. The study adopted simple random sampling method to pick respondents from both TV stations. The main data collection instrument used was questionnaire while were analysed using frequency and percentage. There is no doubt about the fact that mass media especially the broadcasting houses are promoting women folk to ensure gender balance or …READ MORE …

Relevance of Public Relations in Health Institutions

Abstract The study examines the relevance of public relations in health institutions with a particular reference to Ekiti State Teaching Hospital, Ado-Ekiti. The research was anchored on Grunig and Hunt Model of Public Relations with much emphasis on the Two Way Symmetric which believe that feedback is essential in every communication and must be used to improve communication. The study adopted survey research method as a quantitative method while sampling by convenience was used to selected the respondents in which 100 respondents were picked in all. The main data collection instrument employed was a structured questionnaire.  The data collected were …READ MORE …