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RADIO CAMPAIGNS IN CREATING AWARENESS ON GLOBAL WARMING

ABSTRACT: The basic objective for this study was to evaluate the place of radio in creating awareness on global warming focusing on Emene community area of Enugu. Development Media Theory provided the theoretical foundation for this research. This study used a survey research method, also, questionnaires were used to elicit responses from the respondents who were selected using accidental sampling technique. The data gathered were analyzed in frequency and percentage method while the data were presented with the aid of tables. Findings indicated that the majority of the respondents own a radio set and listen to Radio Nigeria Enugu’s weather report rarely. Majority of the respondents claimed that they don’t usually pay attention to programmes on global warming, flooding and other environmental issues. The study therefore, recommended that programmes on global warming and other environmental issues such as flooding and environmental degradation should be aired with local languages so as to make the message more effective and understandable by people of communities.


Keywords: GLOBAL WARMING


RADIO CAMPAIGNS IN CREATING AWARENESS ON GLOBAL WARMING


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