ABSTRACT: The research examined audience perception & believability of social media advertisements with a focus on Facebook advertisement among University of Lagos Students. The rationale
Abstract: The study investigated the influence of Facebook and Whatsapp as effective interpersonal channels of communication with specific focus on the students of Osun State
ABSTRACT: The basic objective for this study was to evaluate the place of radio in creating awareness on global warming focusing on Emene community area
ABSTRACT; The research was on the thrust to examine the influence of advertisement on the consumption of Coca Cola with a study of Novena University
ABSTRACT: The study investigated the influence of women’s image in products & services advert campaigns because today, there are varieties of images, or representations of
ABSTRACT: The study examined the impact of mass media as instrument for eradicating corruption using AIT as a case study. Without a doubt, mass media
ABSTRACT: This research’s objective was to evaluate television as an agent of social change among residents of Ajeromi Ifelodun local government area of Lagos state.
ABSTRACT: The research examines the influence of new media on public opinion formation and management among Youths in Akwa Ibom State, Nigeria. The study was
ABSTRACT: The study examined effect of pronunciation of English newscasters as a tool for effective newscasting with a case study of Kwara State University, Malete
Abstract: Management is core to every organization who is aiming at survive whether private or public organization to include media organization. The research therefore, examines
ABSTRACT: The study investigated the influence of social media on public relations with a focus on Bowen University Public Relations Unit. The research was anchored
ABSTRACT: The research examined the influence of product packaging on consumer patronage of products. The Theory that led support for this study was Individual Difference
ABSTRACT: The study examined influence of free readers’ activities on Newspaper circulation in Nigeria with a focus on Uyo Metropolis. The primary aim of this
ABSTRACT: The study examined newspaper readership within Ilorin metropolis especially at the free readers’ joints in Post Office Area, Emirs’ Road, Oja Oba, Sobi Junction
ABSTRACT: The study examined newspaper readership pattern among students of IBBU, Lapai. The research focused on the students of IBBU Lapai in Niger state. The
ABSTRACT: The major thrust of this study is to examine the role of advertising in a manufacturing organization with a particular focus on Cadbury Bournvita.
ABSTRACT: The study is set out to assess the tv as an instrument for electioneering campaign. The study was anchored on Agenda Setting Theory, Social
ABSTRACT: The objective of this study was to examine consumers believability of TV adverts claims with a particular focus on Dettol Commercials among residents of
Abstract: The objective of this study was to investigate social media and voting pattern of youth in 2015 (2023) general elections in FCT, Abuja. The
ABSTRACT: The research is on the thrust to appraise media preference among people in a community particularly in Bolorundoro, Imo, Fandansi, Anaye and Okesa areas
ABSTRACT: The research examined influence of new media in achieving communication efficiency in broadcast media: A study of TVC, Lagos. The proliferation of information communication
Abstract: The study investigated the influence of cable television on cultural imperialism focusing Osun State University students. Hence, the theory that gave this study a
Body image refers to a person’s feelings of the aesthetics and sexual attractiveness of their own body.
ABSTRACT: The research examined the influence of Baby Formula advertising on the buying habits of nursing mothers in Uyo with the core thrust to examine the
Abstract: The study’s objective was to examine the perception on the efficacy of social media in elections. The emergency and rising of social media otherwise
ABSTRACT: The investigated on the place of mass media in conflict resolution and management in the society with a particular focus on Erin-Ile and Offa
Abstract: This study examined the role of mass media in re-branding Nigeria with a particular focus on the Nigerian Television Authority (NTA). The study was
ABSTRACT: The research investigated the challenges facing the media in the dissemination of information in Nigeria with a particular reference to journalists in Lagos State.
ABSTRACT: The study examines communication as a key to effective public relations with a case study of Obafemi Awolowo University, Ile-Ife. Communication is the basis
Abstract: There is no doubt about the fact that the world is completely in a global village as postulated by Professor Marshall McLuhan, according to
ABSTRACT: The study investigated the increasing use of social media among students in seeking information focusing on Kaduna State University Students. It is arguably pointed
The study concerns with the influence of social media on students of tertiary institution particularly among the students of Osun State Polytechnic, Iree were selected
1 ADVENT OF MODERN COMMUNICATION GADGETS & ITS IMPLICATION FOR JOURNALISTS 2 INFLUENCE OF NEW MEDIA IN ACHIEVING COMMUNICATION EFFICIENCY IN BROADCASTING Click any of
It was proposed that by 2020 Nigeria will be one of the 20 largest economies in the world, able to consolidate its leadership role in
Abstract: The citizen must enjoy some freedom tagged fundamental human right which is otherwise known as birth right. It is on this note that the
Abstract: The study focuses on mass media as tools for social development with a focus on Osun State Broadcasting Corporation. Mass media is one of
The core objective of this research was to examine social media as public relations communication platforms using GlobalCom Nigeria Limited as a case study. Basically, the
ABSTRACT: The study investigated the influence of mass media on the use of contraceptive among rural women (A case study of women in Ibokun Community).
ABSTRACT: The objective of this study was to investigate the influence of television advertisements in promoting Indomie noodles with a particular focus on children in