ASSESSING THE LEVEL OF STAFF DEVELOPMENT IN THREE SELECTED BROADCAST MEDIA

Abstract The research assessing the level of staff development in the selected broadcast media i.e OSBC, RAVE FM, and NTA. The reason for carrying out this research is because the success of every organization rests on the staff. In media management, of all resources (man, money, and materials), man is core because they are the ones manning and managing the money and materials. Management is sine qua non to the successful operation and survival of the media outfits in Nigeria everywhere in the world. The research was anchored on System Theory, Fredrick Taylor’s Scientific Management Theory and Theory X and …READ MORE …