ASSESSMENT OF PHOTO VISIBILITY CRAZE ON SOCIAL MEDIA AMONG STUDENTS

ABSTRACT The research examines the photo visibility craze among social media participants among University of Lagos (UNILAG students).  Social media has remained a platform for interaction, communication, and sharing of photos facilitated by the emergence of smartphone that offers “selfie”. Survey research method was adopted in which 200 copies of questionnaires were administered and 192 were retrieved and analysed using frequency and percentage. Findings show that 100% of the respondents use social media with many of them have at least 3 to 5 years experience. Also, the most visited social media platforms include facebook.com and instagram.com with their engagement dwells …READ MORE …

MARKETING MIX AS TOOL FOR SURVIVING BUSINESS ORGANISATION

Abstract The major thrust of this work is to examine marketing mix as tool for surviving business organization with a case study of Nigerian Bottling Company (NBC). The impact of marketing mix cannot be overemphasized in profit oriented organization that is why company like NBC budget heavily to meet the needs. This study was divided into five chapters while quantitative research design was used in which cross-sectional survey method was adopted while the data collection instrument was questionnaire, 100 copies of questionnaires were administered to respondents within Nigerian Bottling Company. Findings show that Nigerian Bottling Company Plc is effectively integrating …READ MORE …

ATTITUDE AND PERCEPTION OF JOURNALISTS TOWARDS INVESTIGATIVE JOURNALISM IN NIGERIA

ABSTRACT This study is set out to examine the attitude and perception of journalists towards investigative journalism in Nigeria using journalists in Osun state as the case study. Investigative journalism has stood as a distinct and a vibrant genre of journalism that goes beyond the ordinary daily news reporting, to bring hidden facts especially of greater public interest that someone is trying to cover. The study used survey method as a quantitative research while questionnaire was used to collect data from the journalists sampled in Osun state. findings show that many journalists in Osun state are not really interested because …READ MORE …

INFLUENCE OF SOCIAL MEDIA ON THE STUDENTS OF TERTIARY INSTITUTION

Abstract The study concerns with the influence of social media on the students of tertiary institution particularly among the students of Osun State Polytechnic, Iree were selected as respondents. There is no doubt about the fact that the world is in a global village as postulated by Professor Marshall McLuhan, the world is now compressed into a single electronic room where information from far and near can be exchanged with a click of mouse or touch of screen. However, social media is one of the internet tools that facilitate effective interaction and immediate feedback in communication. The study used survey …READ MORE …

ROLE OF EMMANUEL TELEVISION PROGRAMMES IN PROMOTING CHRISTIAN RELIGION CONSCIOUSNESS AMONG PEOPLE OF ENUGU STATE.

ABSTRACT The study set out to examines the role of Emmanuel Television programmes in promoting Christian Religion Consciousness among people of Enugu state. It is observed that Emmanuel television channel often contributed lots to their socio-economy and spiritual life generally. The study is anchored on the Social Categories Theory, Uses and Gratifications Theory, Selective Media Perception and Selective Retention. The reserach employed survey research method coupled with 180 copies of questionnaires that were administered to respondents in Enugu, out of which 164 copies were correctly filled and analysed using frequency and percentage table method with SPSS version 20. Also, 43.9% …READ MORE …

ANALYSIS OF THE USE OF PIDGIN ENGLISH AND STANDARD BRITISH ENGLISH ON RAVE FM

  ABSTRACT The research analysed the use of pidgin English and standard British English on Rave f.m, Osogbo. It was observed that pidgin English otherwise known as broken English is now gaining popularity in Nigeria society particularly in Osun State as Rave F.M leading other broadcasting stations in using the language for programmes. Survey research method was employed while 150 copies of questionnaires were administered to the selected respondents who were selected based on convenience within Osogbo and its environs from which 140 copies of questionnaires were returned for analysis. However, the frequency and percentage method of data analysis was …READ MORE …

APPRAISAL OF COPYRIGHT LAW AWARENESS AMONG STUDENTS ON THE INTERNET PUBLICATION

Abstract The research appraised copyright law awareness among students on the internet publication among Kwara State University, Malete with the sole objective to know if Internet publications / materials enjoy copyright law or not and to what extent because lagiarism is a criminal offence in an academic sphere which is not taken for granted. However, referencing and appropriate citations are used to attribute the originators of idea used in the course of writing and presentations. Today, many undergraduates and some lecturers pay less attention to what constitute copyright or intellectual property, plagiarism, fair use, paraphrasing and how to deal with …READ MORE …

ASSESSING THE LEVEL OF OBJECTIVITY AMONG FEDERAL, STATE AND PRIVATE TELEVISION

            Abstract This research study tends to assess the level of objectivity among federal, state and private television in Nigeria. Survey research methodology was used with 150 copies of questionnaire administered to the respondents who are people living in Osogbo metropolis. However, 138 questionnaires were correctly filled and returned. Findings revealed that the mass media has not live up to expectations in their programme contents. It was recommended among others that mass media should create many decent educative programmes that will continue to promote the educational values of Nigeria. GET COMPLETE PROJECT

IMPACT OF RADIO ON VOTING BEHAVIOUR OF ELECTORATE IN 2018 EKITI GOVERNORSHIP ELECTION

Abstract The study examined the impact of radio on voting behaviour of electorate in the 2018 Ekiti governorship election with a particular focus on Ikole-Ekiti. Several efforts and empirical research have shown that mass media most especially radio plays a significant role in educating, enlightening, sensitizing and general mobilization of electorate for political development. Radio is the most effective channels of political education because it offers signal in every nooks and crannies of society and it is very rich in educating, enlightening, mobilizing the electorates for political participation. Survey research method was adopted coupled with 100 copies of questionnaire that …READ MORE …

SOCIAL MEDIA AS AN EFFECTIVE TOOL TO CHECKMATE ACTIVITIES OF GOVERNANCE

Abstract The research set out to examine social media as an effective tool to checkmate activities of governance. This is necessary at this point in time when many Nigerians especially are now active online particularly on social media- facebook, twitter, instagram and whatsapp and the passage of freedom of information during the past administration of Goodluck Jonathan which offers citizen participation in governance. The research was anchored on technological determinism theory and Social Media Networking Viral Model. Cluster sampling technique was adopted to select respondents in major strategic locations within Lagos state and 40 respondents were picked each from Oshodi, …READ MORE …

NEGATIVE INFLUENCE OF SOCIAL MEDIA ON HIGH SCHOOL STUDENTS IN NIGERIA

INTRODUCTION Background to the Study             Human activities and events have been altered by the emergence of the internet especially in the last ten years. One of the aspects of life that has been seriously redefined is communication. Before now, people communicate with friends, families, institutions etc via letter either sent through a commercial bus or somebody travelling to the same spot; and later through the post office and other means peculiar to different people in different regions with no feedback or with a delayed feedback. In the search for better and effective means of communication led to the development …READ MORE …

ASSESSMENT OF THE EFFECTIVENESS OF NEWSPAPER AS AN INSTRUMENT FOR POLITICAL EDUCATION

ABSTRACT The essence of this study is to appraise the relevance of the print media as a tool for political education in governorship election in Lagos state. The survey method was adopted to generate the needed data while 120 copies of questionnaires were printed and administered to 120 respondents who were selected using purposive sampling method within the three senatorial districts in Lagos state. The data analysis and interpretations of findings was based on simple statistics of frequency and percentage method coupled with table. The study revealed that print media played a unique role in governorship election in Lagos State …READ MORE …

COMMUNICATION EFFECTIVENESS OF NEWSPAPER GRAPHICS AND READERSHIP

Abstract The study examined the communication effectiveness of newspaper graphics and readership. Graphic arts play a very prominent role in newspaper and in the print media in general. It communicates messages even to the illiterates. Also, from the data analysis and findings, it is observed that graphic arts draw the attention of readers to the most prominent news and issue especially when placed at the front page of a newspaper while it also used to set agenda on what public will debate upon that day. In fact the headline scanners and graphics scanner always find it easy to know the …READ MORE …

EFFECT OF ADVERTISEMENT ON THE SUCCESS OF A BUSINESS ORGANIZATION

Abstract The major thrust of this work is to examine the role of advertising on the production line of an organization with a case study of Cadbury Bournvita. It is noted that almost all the available media especially television and internet are used frequently by the organization to persuade and convey its advert messages to their targeted audience. The quality of audiovisual possessed by the television placed it over other media as message can be seen and this agreed with the popular assertion that “see is believing”. This work was divided into five chapters.  Quantitative research design was used in …READ MORE …

PUBLIC PERCEPTION OF MEDIA REPORT ON PRESIDENT MUHAMMADU BUHARI’S HEALTH IN NIGERIA

Abstract The research is set out to examine Public Perception of Media Report on President Muhammadu Buhari’s Health in Nigeria. Television such as LTV play a crucial role in politics particularly when it comes into the reportage of the ill-health of the President Buhari. The study was anchored on Perception and Agenda Setting Theory. Survey research method was adopted and 100 copies of questionnaires administered to 100 respondents while 90 copies were retrieved. The data collected were analysed and interpreted using frequency and percentage tables. Findings show that substantial number of the respondents were exposed to the Presidenti Buhari ill-health …READ MORE …

EFFECTIVENESS OF SOCIAL MEDIA IN NEWS GATHERING AND DISSEMINATION: A STUDY OF TVC, LAGOS

ABSTRACT The research examines the Effectiveness of Social Media in News Gathering and Dissemination: A study of TVC, Lagos. The proliferation of information communication technology such as the internet has made it possible to find out about events without actually being there. Journalists can report news across the world over the internet. Throughout history, developments in technology and communication have gone hand-in-hand, and the latest technological developments such as the internet have resulted in the advancement of the science of communication to a new level. The process of human communication has evolved over the years, with many path-breaking inventions and …READ MORE …

USE, ACCESS AND IMPACT OF INTERNET ON NIGERIAN JOURNALISTS

ABSTRACT The research set out to examine the use, access and impact of internet on Nigerian journalists, using journalists in NTA Ile-Ife as a case study.  The study was anchored on Mediamorphosis and Technological Determination Theory emphasising that as we move from old technology to the new ones, new technology influences the way we do things. A survey research method was used while the data collection instrument for this study was questionnaire. 150 respondents were purposively selected from the Nigerian Television Authority Ile-Ife.  Findings showed that, news gathering and dissemination, sound and audio editing, jingles and other related commercials are …READ MORE …

IMPACT OF COMMUNITY MEDIA IN NATIONAL DEVELOPMENT

ABSTRACT This study examines the impact of community media in national development; a case study of Crown F.M, Ile-Ife. This research work is made of five chapters. Chapter one deals with introductions, which discusses the purpose of the study, statement of the problem and objectives of the study. Chapter two focuses on the literature review and which present the theoretical review on the role of mass media in community development in Nigeria. Chapter three also deals with research methodology, research design, characteristics of the study population, sample size, data collection instrument, and data analysis procedure. Chapter four based on analysis, …READ MORE …

IMPORTANCE OF PHOTOGRAPH IN NEWSPAPER (A case study of Punch newspaper)

ABSTRACT The study examined the importance of photography in a newspaper with a case study of the Punch newspaper. It is obvious that photographs play a very prominent role in the newspaper and the world of print media in general. It communicates messages even to the illiterates The study was anchored on Agenda-Setting Theory, Colour Theory in the World of Makeup and Individual Differences Theory. The survey research method was adopted in which a questionnaire was used as data collection instrument. Findings have shown that newspaper without the use of photographs will be nothing but look like a letter or …READ MORE …

PROBLEMS OF RADIO NEWSPAPER REVIEW ON NEWSPAPER SALES VOLUME IN NIGERIA

Abstract The core objective of this study is to examine the problems of radio newspaper review on the sales volumes of Nigeria newspapers. The study was grounded by the Individual Differences Theory and The Uses and Gratification Theory. The survey research method was used in carrying out this study with 100 copies of questionnaires administered to staff and management of the Punch newspaper that was selected using purposive sampling technique. The data collected were analyzed using descriptive statistics (frequency and percentage tables. Findings show that apart from the proliferation of other media as an alternative to the newspaper, newspaper review …READ MORE …

ROLE OF THE PRESS AS GATEKEEPER IN THE SOCIETY

  ABSTRACT The research examines the role of the press as gatekeeper in the society (A case study of Osun State Broadcasting Corporation). From the findings, it is clear that the role of gatekeepers cannot be overemphasized as it determines the quality of the media output or message. If the gatekeepers perform well, the integrity and reputation of the press will be effective. This will also reduce the level of error committed.  According to Bittner (1989) one of the functions of gatekeepers is to limit the information we received by editing this information before it is disseminated to us; to …READ MORE …

ROLE OF MASS MEDIA IN THE CAMPAIGN FOR MASS LITERACY

ABSTRACT ABSTRACT The research examines the role of mass media in the campaign for mass literacy (A case study of Unique F.M ).  The primary objective of the study is to examine the various contributions of mass media towards ensuring mass literacy in Nigeria. The study was anchored on Knowledge Gap Theory, Uses and Gratification and Education-Entertainment Theory. Survey research method was adopted while 150 copies of questionnaires were administered to the selected respondents of which same numbers were returned. The data collected were analysed in frequency and percentage method. From the findings, it is clear that radio through various …READ MORE …

INFLUENCE OF ECONOMY NEWS REPORTING ON LISTENERS AND VIEWERS IN ONISHA

Abstract The research is set out to examine influence of economic news reporting on listeners and viewers in Nigeria, thus focus on Onisha metropolis area of Anambra State. It is of note radio and television are key tools for promoting economy news in Nigeria. The research was anchored on Agenda Setting Theory and Developmental Media Theory. The research also used survey research method coupled with 100 copies of questionnaires that were administered to respondents within Onisha from which 90 copies were correctly filled and analysed using frequency and percentage table method. Findings show that substantial numbers of the respondents (77.8%) …READ MORE …