Qualities of a Good Research

            Before a research can be adjudged ‘Good’, it must be in line with the universal standard and the standard is embedded in the main characteristics of a research. Controlled, Empirical, Systematic, Analytical, Objective, replicated, cyclical, and statistical analysis Some of the qualities of a good research are highlighted: The research procedures used should be described in sufficient details to permit another researcher to repeat the research.   The procedural design of the research should be carefully planned to yield results that are as objective as possible. Greater confidence in the research is expected if the researcher is experienced and …READ MORE …

Discount

Buy at Discount Price We’d love to meet you and let you the perfect solution Schedule a meeting Download brochure Our Services I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.  Time Managment I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet Read More Conferences & shows I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet Read More Business Budget I am text block. Click edit button to …READ MORE …

IMPACT OF RADIO ON THE VOTING BEHAVIOUR OF ELECTORATE IN THE 2018 GOVERNORSHIP ELECTION

Abstract The research was set out to examine the impact of radio on the voting behaviour of the electorates in the 2018 Ekiti governorship election. The study was anchored on Democratic Participant Method Theory and Agenda Setting Theory. Survey research method was adopted and 100 copies of the questionnaire were printed and administered to the respondents within Ikole-Ekiti using accidental sampling technique and out of 100 copies that were administered 90 copies were returned. Therefore, the data collected were analyzed using frequency and percentage method. Findings showed that mass media especially radio plays a significant role in educating, enlightening, sensitizing and general mobilization of …READ MORE …

Data Collection Method and its Importance to Research

When carrying out research of any kind, one important thing to note is the type of data that is required for carrying out the research. Sometimes, it could be the primary data or secondary data etc.  Data is seen as raw facts that are processed for information i.e data are facts that are meant to be refined. There are qualitative or quantitative data. Sometimes, both the data and information are often used interchangeably. In research, data are collected from respondents, participants, the content of the newspapers, mere observation, interview, music, video, books etc depend on what the researcher is seeking. …READ MORE …

COMPARISM OF SOCIAL MEDIA AND RADIO STATIONS ON THE ASSESSMENT OF NEWS INFORMATION

Abstract The research is set out to compare social media and radio stations on the level of News information assessment with a particular focus on the Twitter and Splash FM, Ibadan. The study was anchored on the Source Credibility and Uses and Gratification theories. The research used survey research method coupled with 200 copies of questionnaires that were administered to respondents with the University of Ibadan from which 180 copies were correctly filled and analysed using frequency and percentage table method with SPSS version 20. Findings show that Twitter is the most preferred with over 80% subscribed to that. This implies …READ MORE …

PUBLIC RELATIONS COPY AND ITS NECESSITY

Introduction             It should be recalled that public relations is a deliberate planned and sustained efforts to establish and maintain mutual understanding between an organisation and it publics. It means that an organisation, individual or institution has so many publics that it deals with at one time or the other and this publics can be reached through different platform depend on the issue, problem or condition necessitate the communication or interaction.             For the fact that public relations has to communication to the organisation, individual or institution public it does this by writing or present it by spoken whichever way …READ MORE …

Historical Overview of Osun State Broadcasting Corporation (OSBC)

            The journey of what is today called Voice of the West, with four stations (two radio stations and two television stations), began from the snippets. It began on Monday, August 27 1991 when the then Military President of Nigeria, General Ibrahim Badamosi Babangida (retired) announced the creation of Osun State. To indigenes of the new State who were serving at the Broadcasting Corporation of Oyo State (BCOS), 27th of August 1991 was the outcome of what everyone had expected.             However, it became inexcusable that they had to move to Osun State to establish the State’s owned media outfits. …READ MORE …

Relevance of Grunig and Hunt to Public Relations in New Media Research

One of the popular models of public relations is one by two scholars Grunig and Hunt and the model is called Grunig and Hunt Model. In this post,  I am going to show you how this model can be related or used to explain public relations and social media usage in this era. i.e how Grunig and Hunt model is applicable to the place of Public relations in this era of New Media, it will also show how  be used for other public relations communication research especially when laying emphasis on Two way communication as justified by the Two-Way Symmetric …READ MORE …

IMPACT OF TELEVISION ADVERTISEMENT ON CHILDREN (A case study of Nestle products)

Abstract The research examined the impact of television advertisement on children with a particular focus on Kunike Nursery and Primary School Osogbo, Osun state as a case study. Television being an audiovisual medium that mirrors reality is capable of influencing the psychological perspective of children and adolescents because children tend to cultivate what they watch on television according to George Gerbner.  Also, children are influenced by the advertiser’s promise that the product or service will benefit them. Survey research method was adopted with 100 children as sample size that are between the age of 5-15. The results revealed that advertisements played …READ MORE …

IMPACT OF MASS MEDIA ON UNIVERSAL BASIC EDUCATION

Abstract The study examined the Impact of Mass Media on Universal Basic Education with Ede North Local Government as a case study. Mass media especially television and radio have been major agents of socialization in society through some educational programmes like Who Wants to be a Millionaire, Brain Test, Quiz T.V, Debate and many more apart from paying attention to government and non governmental educational organization like Universal basic Education. Today education is not limited within teacher and taught without social environment and mass media is one such potent force in the social environment of education. Mass media prove that …READ MORE …

IMPACT OF EMAIL AND INTERNET AS EFFECTIVE TOOLS IN JOURNALISM

Abstract This study examined the Place of E-Mail and Internet as tools for Journalism Communication” (A case study of Osun State Polytechnic, Iree, Department of Mass Communication). However, Information and Communication Technology such as the Internet, email (gmail, yahoomail,), search engines (Google and Yahoo), social media (facebook, twitter, etc) etc have positively contributed to the information gathering, dissemination and communication efficiency among students and media practitioners. Feedback more than ever before in the history of print and broadcasting thereby making the broadcast media more interactive. Survey research method was adopted with 160 copies of questionnaire were administered to the respondents …READ MORE …