Audience Perception and Believability of Social Media Advert: A study of Facebook

Abstract The research examines audience perception and believability of social media advertisement with a focus on Facebook adverts among University of Lagos Students. The rationale for carrying out this study …READ MORE …

EFFECT OF VIOLENT TELEVISION PROGRAMME ON NIGERIAN YOUTH

Abstract The research used Cultivation Theory and Aggressive Cue Theory in explaining the research which focused on effect of violent television programme on Nigerian youth. The research used survey research …READ MORE …

IMPACT OF FACEBOOK AND WHATSAPP AS EFFECTIVE INTERPERSONAL PLATFORMS OF COMMUNICATION

Abstract The study is concerned with the impact of Facebook and Whatsapp as an effective interpersonal media of communication with specific focus on the students of Osun State Polytechnic, Iree. …READ MORE …

IMPACT OF RADIO CAMPAIGNS IN CREATING ON AWARENESS ON GLOBAL WARMING

Abstract The study examines the Impact of Radio in creating awareness on global warming with a specific focus on Emene community area of Enugu. The researcher used survey research design …READ MORE …

IMPACT OF ADVERTISING ON THE SALES AND CONSUMPTION OF COCA COLA

 Abstract The research was on the thrust to examine the impact of advertising on the sales and consumption of Coca Cola with a study of Novena University students. The research …READ MORE …

INFLUENCE OF WOMEN IMAGE IN PRODUCTS AND SERVICES ADVERTISING CAMPAIGNS

Abstract The study investigated influence of women image in products and services advertising campaign because today, there are varieties of images, or representations of females in newspaper, magazine, television, posters, …READ MORE …

INFLUENCE OF WOMEN IMAGE IN ADVERTISEMENT

Abstract The study examined the influence of women image advertisement as there are varieties of images, or representations of females in newspaper, magazine, television, posters, billboard, and product label. The …READ MORE …

IMPACT OF MASS MEDIA AS INSTRUMENT FOR ERADICATING CORRUPTION (AIT AS A CASE STUDY)

Abstract The study examined the impact of mass media as an instrument for eradicating corruption using AIT as a case study. Without a doubt, mass media play as very crucial …READ MORE …

PERCEPTION OF VIEWERS TO NTA REPORT ON BRING BACK OUR GIRLS CAMPAIGN

ABSTRACT   The study is set out to examine the perception of viewers to NTA Reports on Bring Back Our Girls Campaign in order to understand the opinion formed by the …READ MORE …

TELEVISION EDUCATION PROGRAMME IN CURBING UNPLANNED PREGNANCY AMONG FEMALE UNIVERSITY STUDENTS IN NIGERIA.

ABSTRACT The study investigated the effects of unplanned pregnancy on female students at the University of Enugu. The sample consisted of 22 female students whose ages range from 15-26+. Female …READ MORE …

SOCIAL MEDIA AS AN EFFECTIVE TOOL TO CHECKMATE ACTIVITIES OF GOVERNANCE

CHAPTER ONE 1.0       INTRODUCTION 1.1       BACKGROUND TO THE STUDY The rising of the Information Communication Technology particularly social media have made the public domain to grow while information that used …READ MORE …

TELEVISION AS AGENT OF MASS MOBILIZATION AND SOCIAL CHANGE

Abstract Sustenance of culture, value, norms, and other forms of socialization is core to human society and one of the easiest and effective ways to achieve it through mass media …READ MORE …

New Media and Public Opinion Management: A study of Madona University

Abstract This study was on the thrust to investigate the role of new media and public opinion. However, online opinion formation, internet opinion, cyber activism or online activism or better …READ MORE …

PRONUNCIATION AND INTONATION OF ENGLISH NEWSCASTERS AS A VERITABLE TOOL FOR EFFECTIVE NEWS AND PROGRAMME

Abstract The study that examines the pronunciation and intonation of English newscasters as a veritable tool for effective news and programme with a case study of Kwara State University, Malete …READ MORE …