SOCIAL MEDIA AS TOOLS FOR COMMUNICATION IN PUBLIC RELATIONS

Abstract The core objective of this research was to examine social media as tools for communication in public relation using GlobalCom Nigeria Limited as a case study. Basically, the use …READ MORE …

TELEVISION ADVERTISEMENT OF MILO BEVERAGE ON CONSUMERS PURCHASING HABIT AMONG RESIDENTS IN UYO

ABSTRACT Television as an audio-visual platform shows products and services as it is in a persuasive and enticing manner which placed it over others mass media, it is on this …READ MORE …

ROLE OF MASS MEDIA ON THE USAGE OF CONTRACEPTIVES BY RURAL WOMEN

Abstract This study appraising the contribution of broadcasting media in educating rural women towards contraceptives (A case study of women in Iree Community). The results indicated that mass media play …READ MORE …

EFFECTIVENESS OF MUSIC IN INDOMIE NOODLES JINGLE AND COMMERCIAL ON CHILDREN CONSUMPTION HABIT

Abstract The audiovisual nature of television makes it mirrors reality and is capable of influencing the psychological perspective of children and adolescents because children tend to cultivate what they watch …READ MORE …

INFLUENCE OF FREEDOM OF INFORMATION ACT ON JOURNALISM PRACTICE

Abstract There are legal and social problems that have continued to restrain the Nigerian journalists from adequate and effective news reporting. These laws are meant to dictate to journalists what …READ MORE …

PUBLIC PERCEPTION OF MASS MEDIA AWARENESS ON CHILD TRAFFICKING

CHAPTER ONE Introduction Background to the study             Child trafficking or child abuse is one of the critical issues facing almost all societies of the world including the most civilised …READ MORE …

ROLE OF NIGERIA FEMALE REPORTERS IN SPORT JOURNALISM

Introduction             Journalism is the collection, preparation and distribution of news and related commentaries and feature materials through such media as magazines, radio, television, the internet Ewuola, (2002).             Journalism …READ MORE …

IMPACT OF RADIO ON POLITICAL MOBILISATION AND EDUCATION ON VOTING HABITS IN UKANAFUN L. G.

Abstract The research examines the impact of radio on political mobilisation and education on voting habits in Ukanafun Local Government. Without doubt mass media particularly radio plays a very prominent …READ MORE …

TELEVISION PROGRAMMING AND VIEWERS PREFERENCES: A STUDY OF NTA VIEWERS IN LAGOS

Abstract The research examined the television programming and viewers preferences with a study of NTA viewers in Lagos particularly in five major strategic locations within the Lagos metropolis i.e Oshodi, …READ MORE …

IMPACT OF TELEVISION ADVERTISING IN PROMOTING THE SALE OF MTN PRODUCTS IN ENUGU METROPOLIS

Abstract This project examines the Impact of television advertising in promoting the sales of MTN products in Enugu metropolis. Survey research method was used for the study and purposive sampling …READ MORE …

Place of Photographs in Magazine and Newspaper Production

Abstract The research examined the Place of Photographs in Magazine and Newspaper Production: An Appraisal of Tell Magazine and Sun Newspaper. The researcher employed the use of survey method alongside …READ MORE …