ATTITUDE AND PERCEPTION OF PEOPLE IN LAGOS METROPOLIS TOWARDS TRANSIT ADVERTISEMENT

ABSTRACT The study is set out to examine the attitude and perception of people in Lagos metropolis towards transit advertisment. it should be noted that advertising campaign through moving objects have long been in existence and become more very popular in this era of digital printing with digital stickers and digital devices such as car and bus mounted outdoor LED. Do people actually pay attention to such advertisement and if they do, does it influence their buying habit like others, these and some other reasons warranted this paper to study the attitude and perception of people living in Lagos Metropolis …READ MORE …

ASSESSMENT OF INTERNET COMPETENCY AMONG STUDENTS OF TERTIARY INSTITUTIONS IN NIGERIA

Abstract The internet penetration worldwide has reached over 3.4Billion with Nigeria ranked 7th worldwide, it is on this notion that the research examines the internet competency among students of tertiary institutions in Nigeria with a particular reference to University of Lagos and Lagos  State Polytechnic, Lagos. Internet hosts lots of academic database such as google scholar, google book, Wikipedia, encyclopedia, and lots of research pages, libraries among others. In fact, almost everything on academic can be accessed free and premium (freemium). Survey research method was adopted coupled with 100 copies of questionnaires that were administered to 100 respondents that were …READ MORE …

Breaking News in August 24, 2016

Two rape 27-year-old man in park How NAF fighter jets killed Boko Haram leaders in air raid $2.3bn NNPC funds: CBN bars 9 banks from forex market Avoid the Jonathan error, Sanusi warns Buhari Jonathan’s campaign funds: EFCC to charge Falae with money laundering Hotel workers kill boss, disappear with CCTV, car Iheanacho injured in City’s win over Steaua Man City advance to Champions League group stage Youth unemployment to hit 71 million worldwide – ILO Banks clarify positions on forex sanction by CBN NNPC losses 560,000 barrels of crude to vandals Gunmen invade Enugu community, kill one AfDB approves …READ MORE …

Major News HEADLINES: Wed. 24th Aug. 2016

PUNCH *Seven states, Fidelity, others raise N141bn bond *ICAN, SWAN back FG’s anti-corruption crusade *Libya repatriates 241 Nigerians to Lagos *272 firms shut down in one year ‘ MAN *Man, 23, arraigned for eating two live turkeys *Hotel workers kill boss, disappear with CCTV, car *66-year-old company driver commits suicide over unpaid salaries **Nigerians in S’Africa hail U-23 team *Yusuf has no contract with NFF ‘ Report www.punchng.com/ VANGUARD *Central Bank of Nigeria bars nine banks from forex transactions *I’ll fix Ondo battered economy in 45 days ‘ Ekungba **Star, NPFL usher new era for Nigeria football *Sports Minister never …READ MORE …

Fresh Nigeria News on Tue, 23 Aug 2016

Man who named dog Buhari sent to prison Prophet chains 28 ‘sick’ persons in Lagos apartment Gunmen sack Imo community, kill nine Wife of Ogun council chairmanship candidate abducted Fulani herdsmen kill RCCG pastor, two others in Kaduna Mob kills 8 in Zamfara over alleged blasphemy against Islam Restructuring can’t solve Nigeria’s problems says, Ganduje Police arrest 67 members of Benue killer gang Dialogue: New militant group rejects Clark, backs Diete-Spiff 200 arrested for cop’s death ‘Treat Avengers, IPOB as B’Haram’ Sodje slams NFF over Rohr’s $47,000 salary Enyimba host Sundowns in CAF Champions League Governor’s Cup Tennis prize money …READ MORE …

TODAY’S NEWS HEADLINES: Wed. 17th Aug. 2016

PUNCH *Again, Buhari orders NNPC to search for oil in North *FG needs $7bn to kick-start mines, steel industry *Tinubu causing crisis in Ondo APC, Abayomi insists *Robbers attack CBN bullion van, kill two policemen *Pay workers’ salary arrears, Delta NLC tells FG *Don’t vote PDP, Odigie-Oyegun tells Edo people *80-year- old woman arrested with dead baby in Lagos *Six-man gang nabbed in Ikoyi while sharing loot *Four die in Ogun after drinking liquor **Germany can’t stop Nigeria ‘ Mikel *Pele to visit Nigeria Sept. 23 www.punchng.com/ VANGUARD *BDCs can now access $50,000 from Banks weekly ‘ CBN *I’m not …READ MORE …

Top Nigerian Politicians: ARE THEY FOR THE MASSES?

1. Sen. Pres. Bukola Saraki. PDP Governor for 8yrs and Senator for over 3yrs. Joined APC in 2014. He is the Senate President. 2. Speaker Yakubu Dogara. Two-term PDP House of Rep member. Joined APC in 2014 and was elected for a third time in 2015. He is the Speaker. 3. VP Atiku Abubakar. Nigeria’s PDP Vice-President for 8yrs and presently an APC Elderstatesman after jumping from one party to the other since 2007. 4. Sen. Victor Ndoma-Egba. PDP Senator for 12yrs. Decamped to APC about two months ago. He is the serving Chairman, NDDC Board. 5. Sen. Heineken Lokpobiri. …READ MORE …

News from the Dailies on Mon, 22 Aug 2016

Nigerian studying in Malaysia killed  in Kaduna Nollywood actress, Moyo Lawal denies ‘romantic’ affair with Gambian president Ovarian cancer patient, Mayowa Ahmed dies in South African hospital Song theft: I have not settled my fights with 2face, Wizkid – Blackface insists Why search for oil in North-East is misplaced priority – Ex-Akwa Ibom Senator Women are the major causes of sexual harassment in Nollywood – Actress, Opeyemi Ayeola Jude Ndukwe: Garba Shehu, this is certainly not the Change Buhari promised Many countries want Nigeria to break up because of envy – NLC Atiku denies involvement in PDP crisis NDLEA arrests …READ MORE …

Top News in Nigeria on Fri, 19 Aug 2016

Controversial Abuja Judge, Abang, Turned the Law on Its Head, Says A’Court Traders’ brace for more turmoil in world’s worst stock market Minister fears proposed ICT tax bill may harm sector PoS transactions record N4Bn increase in value for July Post-UTME Scrapping, a Disaster –Obaji We’ll graduate maiden medical doctors December –Babcock VC Death toll hits 15 in Nasarawa flooding Firs Seals Off Akume’s Hotel Over Unpaid Tax Police detain children, lawyer of Benue’s wanted killer Police Chase Away Buhari’s Ex-bodyguards From Apc Office Manufacturers Groan as Capacity Utilisation Falls Below 20% Lagos Ranked World’s Third Worst City to Live …READ MORE …

Cultural Communication

ACT Theory of Communication Communication Accommodation Theory Cross Cultural Communication Cultivation Theory Cultural Identity Theory Face-Negotiation Theory Knowledge Gap Theory Media Dependency Theory MEDIUM THEORY Modernisation Theory Modernism Muted Group Theory Postmodernism Sociocultural Theory The Spiral of Silence Theory Victorianism Source:  http://communicationtheory.org

Communication Models

Aristotle’s Communication Model BERLO’S SMCR MODEL OF COMMUNICATION De Fleur Model of Communication Duck’s Relationship Filtering Model Elaboration Likelihood Model Fisher’s Model – Small Group Communication GateKeeping Theory Gerbner’s General Model Helical Model of Communication Knapp’s Relationship Model Lasswell’s model Mental Model OSGOOD- SCHRAMM MODEL OF COMMUNICATION Poole’s Model – Small Group Communication Propaganda Model Riley & Riley Model of Communication Shannon and Weaver Model of Communication SMCR MODEL The Johari Window Model The Newcomb’s Model Westley and MacLean’s Model of Communication Source:  http://communicationtheory.org

Advertising, Public relations, Marketing and Consumer Behavior

ACT Theory of Communication Agenda setting theory AIDA Model Attribution Theory Cognitive Dissonance Theory Contextual Design Domestication Lasswell’s model Social Marketing Theory Source: http://communicationtheory.org

Theories in Mass Communication and Communication

Some of the Theories in Mass Communication and communication Sphere Adaptive Structuration Theory Agenda-Setting Theory Altercasting Argumenation Theory Attraction-Selection-Attrition Framework Attribution Theory Classical Rhetoric Cognitive Dissonance theory Computer Mediated Communication Contextual Design Coordinated Management of Meaning Cultivation Theory Dependency Theory Diffusion of Innovations Theory Domestication Elaboration Likelihood Model Expectancy Value Theory Framing Gatekeeping Health Belief Model Hypodermic Needle Theory Information Theories Knowledge Gap Language Expectancy Theory Media Richness Theory Medium Theory Mental Models Minimalism Model of Text Comprehension Modernization Theory Network Theory and Analysis Priming Protection Motivation Theory Psycho-Linguistic Theory Reduces Social Cues Approach Semiotic Theories Social Cognitive Theory Social …READ MORE …

LIST OF ACCREDITED UNIVERSITIES IN NIGERIA WITH WEBSITES, OTHERS

List of Federal Universities In Nigeria. S/N FEDERAL UNIVERSITIES VICE CHANCELLOR WEBSITE ADDRESS YEAR FOUNDED   S/N FEDERAL UNIVERSITIES VICE CHANCELLOR WEBSITE ADDRESS YEAR FOUNDED 1 Abubakar Tafawa Balewa University, Bauchi Professor Saminu Ibrahim http://www.atbu.edu.ng 1988 2 Ahmadu Bello University, Zaria Professor Ibrahim Garba http://www.abu.edu.ng 1962 3 Bayero University,Kano Professor Yahuza Muhammad Bello http://www.buk.edu.ng 1975 4 Federal University Gashua Prof. Shehu Abdulrahman http://www.fugashua.edu.ng 2013 5 Federal University of Petroleum Resources, Effurun Professor John Ovwata Etu-Efeotor http://www.fupre.edu.ng 2007 6 Federal University of Technology, Akure Prof. Adebiyi Gregory Daramola http://www.futa.edu.ng 1981 7 Federal University of Technology, Minna. Professor Musibau Adewunmi Akanji http://www.futminna.edu.ng …READ MORE …

IMPACT-OF-GRAPHIC-ARTS-IN-THE-PUNCH-NEWSPAPER.

The study examines the influence of graphics in the newspaper publication with focus on the Punch newspaper. Graphics plays a very prominent role in newspaper and in the print media generally. It communicates messages even to the illiterates. For the purpose of this paper, the researcher used survey research method while the data collection instrument used was questionnaire in eliciting data from the respondents.  Findings show that respondents easily remember news that is accompanied with graphics, it entices and persuades readers to read or buy newspapers because it beautify and add aesthetic values to the newspaper pages. Graphics also draw …READ MORE …